Terms of Service.
Website use and general service terms for ReachFlare Comp Inc. — governed by Ontario and Canadian law, with clear limits on guarantees and brand meaning.
Last updated: 21 July 2026
1. Agreement to terms
These Terms of Service ("Terms") govern your access to and use of reachflarecomp.pro and set out general conditions applicable to services offered by ReachFlare Comp Inc. ("ReachFlare Comp," "we," "us," or "our"), a corporation incorporated in Ontario, Canada (Business Number 863417259 RC0001), with its studio at 297 Geary Avenue, Suite 200, Toronto, ON M6H 2C3.
By accessing our website or engaging our services, you agree to these Terms and to our Privacy Policy and Cookie Policy. If you do not agree, do not use the site or our services. Specific client projects may also be governed by a signed statement of work, master services agreement, or proposal that prevails over these Terms where they conflict on project-specific matters.
2. Who we are — brand clarifications
ReachFlare Comp Inc. is a business-to-business marketing agency. Our name combines "reach" (audience planning and media strategy) with "flare" (signal and visibility in a crowded market). We are not a fire-safety equipment supplier, emergency services provider, combustion engineering firm, or workplace safety inspector. Nothing on this site constitutes fire-protection advice, code compliance guidance, or life-safety certification.
We are also not a bot farm, engagement automation service, or social-media manipulation vendor. We do not sell followers, likes, comment bots, or artificial engagement packages. Campaign work follows platform policies and human-approved creative. If you are looking for automated bot traffic or guaranteed vanity metrics, we are not the right provider.
3. Website use
You may use reachflarecomp.pro for lawful purposes only. You must not attempt to gain unauthorised access to our systems, scrape the site in a manner that impairs performance, introduce malware, misrepresent your identity, or use site content in a way that infringes our intellectual property or the rights of others.
We may suspend or restrict access to the website for maintenance, security, or abuse prevention without prior notice. Site content is provided for general information; it is not legal, financial, or professional advice tailored to your circumstances unless delivered under a specific paid engagement.
4. Services overview
ReachFlare Comp provides marketing strategy, reach planning, media mix design, campaign activation, creative testing, reporting, and related advisory services to B2B clients primarily in Canada. Service scope, deliverables, timelines, and fees are defined in project-specific documents. These Terms apply generally; they do not replace a signed engagement letter.
We reserve the right to decline or terminate engagements that require unethical practices, violate platform terms, conflict with Canadian advertising law, or fall outside our expertise.
5. Fees, invoicing, and CAD pricing
Unless otherwise stated in writing, all fees quoted on our website, in proposals, and on invoices are in Canadian dollars (CAD). Applicable taxes — including HST where required — are added as specified on each invoice. Payment terms are net fifteen (15) days from invoice date unless a statement of work states otherwise.
Late payments may incur interest at the rate permitted under Ontario law and may result in suspension of work until the account is current. Client-supplied media spend, platform ad budgets, third-party licences, and pass-through costs are billed separately when agreed in advance. Currency conversion for international clients is handled at the exchange rate or mechanism stated in the contract.
6. No guaranteed outcomes
Marketing performance depends on offer quality, competitive landscape, budget level, creative execution, platform algorithms, seasonality, and factors outside our control. ReachFlare Comp does not guarantee specific results — including but not limited to reach numbers, impressions, click-through rates, conversions, revenue, ranking positions, or return on ad spend.
Case studies, examples, and process metrics on our website illustrate methodology, not promises. Any targets discussed during planning are planning assumptions, not warranties. Clients remain responsible for business decisions made on the basis of campaign data.
7. AI-assisted work and human-in-the-loop
We use artificial intelligence and generative AI tools internally to accelerate research, drafting, and organisation. All client-facing outputs — copy, creative direction, media plans, and reports — pass through human review and approval by a named account lead before delivery or publication.
AI-generated content may contain factual errors or unsuitable phrasing despite review. Clients should verify critical claims, legal statements, and regulated-industry copy before public release. Our liability for AI-related errors is subject to the limitation provisions in Section 14 of these Terms.
8. Client responsibilities
Clients must provide accurate briefs, timely feedback, necessary platform access, and lawful materials for use in campaigns. Clients warrant that content they supply does not infringe third-party rights and that they have authority to share any personal data provided for audience targeting or CRM integration.
Clients are responsible for compliance with sector-specific advertising rules, Quebec language requirements where applicable, CASL for commercial electronic messages they send, and platform advertising policies. We advise on best practice but cannot substitute for client legal counsel in regulated industries.
9. Intellectual property
ReachFlare Comp retains ownership of pre-existing materials — including the Reach Deck framework, internal templates, methodologies, and website content — unless assigned in writing. Upon full payment for custom deliverables created specifically for a client, the client receives the licence or ownership rights stated in the statement of work.
Unless otherwise agreed, clients receive a perpetual, non-exclusive licence to use final approved deliverables for their business purposes. We may display anonymised or credited work in our portfolio with client permission. Trademarks, logos, and third-party assets remain the property of their respective owners.
10. Confidentiality
Each party agrees to protect the other's confidential information disclosed during an engagement — including business plans, pricing, unreleased creative, audience data, and non-public performance figures — using at least the same degree of care it uses for its own confidential information, and no less than reasonable care.
Confidential information does not include information that is publicly available without breach, independently developed, or rightfully received from a third party without restriction. Either party may disclose confidential information when required by law, after giving notice where legally permitted.
11. Warranties and disclaimers
We warrant that services will be performed with reasonable skill and care consistent with industry standards for B2B marketing agencies. Except as expressly stated in a signed agreement, our website and services are provided "as is" without other warranties, express or implied, including implied warranties of merchantability, fitness for a particular purpose, or non-infringement.
We do not warrant uninterrupted website availability or error-free operation of third-party platforms used in campaigns.
12. Limitation of liability
To the maximum extent permitted by applicable Ontario and Canadian law, ReachFlare Comp Inc. and its directors, officers, employees, and contractors shall not be liable for any indirect, incidental, special, consequential, or punitive damages — including lost profits, lost revenue, lost data, or business interruption — arising from or related to these Terms, the website, or our services, even if advised of the possibility of such damages.
Our aggregate liability for any claim arising from a specific engagement shall not exceed the fees paid by the client to ReachFlare Comp for that engagement in the twelve (12) months preceding the event giving rise to the claim, or CAD $10,000, whichever is greater, unless a higher cap is set in a signed statement of work.
Some jurisdictions do not allow certain liability exclusions; in those cases, our liability is limited to the fullest extent permitted by law.
13. Indemnity
You agree to indemnify, defend, and hold harmless ReachFlare Comp Inc. and its personnel from claims, damages, losses, and expenses (including reasonable legal fees) arising from: (a) your breach of these Terms; (b) content, data, or materials you provide; (c) your use of deliverables in a manner we did not authorise; or (d) your violation of law or third-party rights in connection with a campaign, except to the extent caused by our gross negligence or wilful misconduct.
We will promptly notify you of indemnifiable claims and cooperate in defence. We may assume control of defence with counsel of our choice at your expense for indemnified claims.
14. Termination
Either party may terminate an engagement as set out in the applicable statement of work. Where no specific termination clause exists, either party may terminate on thirty (30) days' written notice. Upon termination, the client pays for work performed and non-cancellable third-party costs incurred through the effective termination date.
Sections that by nature should survive termination — including confidentiality, intellectual property, limitation of liability, indemnity, and governing law — continue in effect.
15. Third-party platforms and services
Campaigns often rely on third-party advertising, analytics, and CRM platforms. Those services are governed by their own terms. We are not responsible for platform outages, policy changes, account suspensions, or billing disputes between clients and platforms, though we will assist reasonably in troubleshooting within the scope of the engagement.
16. Privacy
Our handling of personal information is described in our Privacy Policy. By using the site or our services, you acknowledge that policy. Clients processing personal data through campaigns remain responsible for lawful collection and consent unless otherwise agreed in a data processing addendum.
17. Governing law and dispute resolution
These Terms are governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein, without regard to conflict-of-law principles. You agree to the exclusive jurisdiction of the courts located in Toronto, Ontario for disputes arising from these Terms or the website, subject to any mandatory arbitration clause in a signed client agreement.
Before commencing formal proceedings, the parties will attempt in good faith to resolve disputes through direct negotiation for at least fifteen (15) business days after written notice of the dispute.
18. General provisions
These Terms, together with our Privacy Policy, Cookie Policy, and any applicable signed engagement documents, constitute the entire agreement regarding website use and general service conditions. If any provision is held invalid, the remaining provisions remain in force. Our failure to enforce a provision is not a waiver. You may not assign these Terms without our consent; we may assign them in connection with a business reorganisation with notice.
19. Changes to these Terms
We may update these Terms from time to time. The "Last updated" date at the top indicates the current version. Material changes will be posted on this page. Continued use of the website after changes constitutes acceptance. Active client engagements continue under the Terms in effect at signing unless both parties agree otherwise in writing.
20. Contact
Questions about these Terms may be directed to:
ReachFlare Comp Inc.
297 Geary Avenue, Suite 200, Toronto, ON M6H 2C3
Email: [email protected]
Phone: +1 (416) 849-2736
BN 863417259 RC0001
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